Why advertise on HectorTrader.com?

First and foremost, the readership of this site is extremely narrowly-targeted as it’s entirely built by active traders who are interested and devoted to the Forex markets. That means that anyone reading this site is truly a potential customer for any trading-related product/service.

Here are some demographics of interest (tracked with Google Analytics):

• Number of visits: 17,000 per month
• Number of page views: 35,000 per month
• Traffic sources: 48% direct traffic, 39% referring sites, 13% search engines
• Location of visitors: USA 34%, UK 16%, Canada 11%, Australia 6%, Germany 6%, Singapore 4%, Netherlands 2%, Hong Kong 2%, others 19%

HectorTrader.com offers multiple ways to build your brand and get your message to our large and loyal readership. Ad buys are sold on 30-day periods which will auto-renew monthly unless you cancel the subscription.


Here are the different ad formats and positioning on the site:

Ad #1 - 468×60 banner at the header
The 468×60 ad appears at the very top, next to the blog title. There’s no rotation on this spot, so only one spot is available and you will own that spot for the duration of your buy.

Pricing for the unit is $280 per month, which translates to a very low CPM. The banner can not be bigger than 20kb in size. Animation allowed.

Ad#2 - 336×280 central banner
This is the main advertising spot on the site and the one with the highest exposure and click-through. It appears right at the center of the page and it’s furthermore duplicated once again below the fold to ensure exposure to readers scrolling down to older posts. Your ad will go in rotation with five other banners and you may purchase more rotation if you wish your ad to show up more often - buy six rotations and you’ll own the entire ad spot. Price per rotation is $180 per month. The banner can not be bigger than 25kb in size. Animation allowed.

Ad#3 - 250×250 in-post advertisement
This squared banner is embedded within the posts and thus it carries a high level of exposure as it is placed directly next to the text lines. In order to avoid ad-blindness, your ad will rotate with nine other banners but you may also purchase more rotations if you wish your ad to show up more often. This add is furthermore also displayed to our RSS feed subscribers. Price per rotation is $100 per month. The banner can not be bigger than 20kb in size. Animation allowed.

Ad#4 - 160×160 sidebar buttons
The 160×160 buttons appear on the sidebar below the central banner. There is no rotation for the buttons so your ad will have full exposure on that spot. The monthly pricing for these units is $90 per month. The banner can not be bigger than 15kb in size. Animation allowed.

Ad #5 - 120×600 or 160×600 skyscrapper (both are accepted)
The skyscrapper ad appears on the sidebar. There’s no rotation on this spot, so only one spot is available and you will own that spot for the duration of your buy. Pricing for the unit is $190 per month, which translates to a very low CPM. The banner can not be bigger than 30kb in size. Animation allowed.

Ad #6 - Video-embedded ad
Five-second video+audio ad introducing my videos. I upload between 10 and 15 videos every month, and each of my Forex videos receives over 5000 viewers here on my website, plus I upload them to YouTube, MySpace, Metacafe, Vidder, Revver, Veoh, and more, plus they are embedded by other bloggers into their own respective Forex blogs so virtually your ad will be viewed by tens of thousands of Forex traders, incredibly boosting your market exposure. There’s no rotation on this spot, so only one spot is available and you will own that spot for the duration of your buy. Pricing is $490 per month, which translates to an extremely low CPM.

If you would like to advertise on HectorTrader.com, please contact me!. And if you’d like to read an interesting article about advertising in blogs, I reckon you might enjoy this one: Seven reasons you should be advertising on blogs!



Here below you may see the website’s advertisement layout: